Privacy Policy

Allegory Gallery Privacy Policy

Last Revised: 5/23/2024

This Privacy Policy explains how we collect and use the personal and non-personal data that we collect about you. It also explains your rights to that data. If you have any questions with this Privacy Policy, please contact us at

We never share your personal data with any other party.

Personal Data and Non-Personal Data

  • “Personal Data” means data that allows someone to identify or contact you, for example: your name, address(es), telephone number(s), e-mail address(es), Internet Protocol (“IP”) address(es), as well as any other non-public information about you that is associated with or linked to any of the above data.
  • “Non-Personal Data” means data that is not associated with or linked to your Personal Data; Non-Personal Data does not, by itself, permit the identification of individual persons. We collect Personal Data and Non-Personal Data, as described below.

What Personal Data is Collected, and How do We Collect it?

When you place an order, sign up for our email newsletter, or enter a promotion the information we may collect includes, but is not limited to: your name, address(es), email address(es), date of birth, telephone number, mobile number, and IP address. This information is security stored in our website database.

We will always make it clear at the time of collection which data we are collecting and why.

How We Use the Personal Data

We may use your information for the following purposes:
  • To handle orders placed with us
  • To respond to questions, comments, concerns, and/or requests
  • To send you transactional communications
  • To enter you in a competition or promotion
  • To serve website content
  • As otherwise permitted by law

Important Note: We take credit card security seriously. We process all orders securely through Square or PayPal through their respective sites. We never retain any of your credit or debit card information directly. All personal information provided during the checkout process will only be used by us to process your order.

Non-Personal Data We Collect

  • Information Collected by Our Servers. In order to make our website more useful to you, our servers (which may be hosted by a third-party service provider) may collect information from you. This information may include, but is not limited to, the following: browser type, operating system, domain name, and/or a date/time stamp for your visit.
  • Pixel Tags (also referred to as clear GIFs, web beacons, or pixels). Pixel Tags allow us to know whether e-mails have been opened to ensure that we are sending only messages that are of interest to our users.
  • Cookies. Cookies are small pieces of information that a website sends to your computer’s hard drive or mobile device. We may use both persistent cookies and session cookies to provide you with a more personal and uncomplicated user experience. This type of information is collected to make our website more useful and to meet your needs and interests.
  • Google Analytics. We may use Google Analytics to help analyze how users use our website. Google Analytics cookies are used to find out things such as the number of visitors to the various pages of the site. This information is not used to identify anyone, nor do we make any attempt to ever try to find out the identities of those who visit our website, unless directly provided by the visitor. Although Google Analytics implements a persistent cookie in your web browser to identify you as a unique user the next time you visit our website and use our services, the cookie cannot be used by anyone but Google. Google’s ability to use and share information collected by Google Analytics about your visits to our website is governed by the Google Analytics' Terms of Service and Privacy Policy.

Data Retention

Allegory Gallery will retain your personal information for the length of time needed to fulfill the purposes outlined in this privacy policy unless a longer retention period is required or permitted by law. We may also retain this information to resolve disputes and/or enforce agreements. Data may persist in copies made for backup and business continuity purposes for additional time. We will generally keep your data for the following time period: 4 years.

Your Legal Rights

If you reside in certain territories, including the EU, you have a number of rights in relation to your personal data through the General Data Protection Regulation (GDPR). While some of these rights apply generally, certain rights apply only in certain limited cases:
  • The Right to be Informed. That’s what this Privacy Policy is about. It is our obligation to inform you how we use your personal data.
  • The Rights of Access and Data Portability. The right to request and receive a copy of the personal data we hold about you in a common format (for example, a .csv file)
  • The Rights of Rectification, Restriction, and Erasure. You may also have rights to make us correct, delete, or restrict the processing of your personal data.
  • The Right to Object. A right for you to object to us processing your personal information. In such cases, we will delete your personal information unless we have compelling and legitimate grounds to continue using said information (e.g. legal reasons).

Our Email Mailing List

If you subscribe to our email mailing list your email address will only be used by us to inform you of Sales & Promotions, New Arrivals, and Events & Art Openings (any of which can be chosen or removed at any time). We use MailChimp to store your information for our email mailing list. You may unsubscribe or change your preferences at any time by clicking the “Update Your Preferences” or “Unsubscribe From this List” links in the footer of any of our list emails.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

Allegory Gallery
608 Grove Avenue
Johnstown, PA 15902